In Russia there is a saying – ‘It’s better to see something once rather than hear about it 100 times’. Volvo did make my visual receptors stunned now that I saw its ad alongside other 26+ million people.. and now I want to see more! Dear Volvo, can I please have behind the scenes / the making of video! Mr Van Damme will get me to go to yoga more. And great marketing, as always! Well-done.
- ·November 18, 2013